We've been implementing projects to supply brands and retailers their retail equipment since the 1990s. We've got invaluable experience in this field and carried out truly unique projects.
Over decades have we studied brands and retailers requirements when ordering equipment for stores and know how to achieve the best results.
Quality level
Materials and technological solutions we select are best suited to a specific project.
Clients trust us
We collaborate with leading global and Russian companies for decades and carry out projects of both types: fully equipped stores and retail furniture for brands.
Manufacturing facility
Our in-house production facility in Chekhov let us process all major materials and allows to carry out projects with different complexity levels. We keep in touch with latest news about technological novelties and the emergence of new materials.
Recognition from industry community
Our projects are highly assessed by industry experts, including our clients. We are the first Russian company to win prizes at the international POPAI/SHOP! contests in Paris and Las Vegas.
Custom-made retail furniture for stores by VIRTU
We offer retail equipment for stores in any market segment: cosmetics and perfumes, household appliances and electronics, fashion and accessories, jewelry, food and beverages, toys and more.
Rive Gauche store in "Paveletskaya plaza" shopping mall
ILE DE BEAUTE store in "Aviapark" shopping mall
BENEFIT gondola in Duty Free Sheremetyevo С
By Terry tester bar in Rive Gauche stores
Derma Center in "Gold apple" store in "Metropolis" shopping mall
SIS CHRISTIAN LOUBOUTIN in L'Etoile store in "Aviapark" shopping mall
PENHALIGON'S stand
Pop Up Store CHANEL on Malaya Bronnaya
BOSS and GUCCI Flora Gorgeous Gardenia shelf displays
HONOR store in MEGA Belaya Dacha shopping mall
HISENSE floorstands for electric stoves and washing machines
HISENSE TV brand space in "M.Video" store in Krasnodar
ROWENTA: Ultimate Experience and Skin Care end stands
TEFAL end stands for OptiGrill and Ingenio
ROWENTA Skin Care shelf display
THUNDEROBOT demo table for gaming computers
12 STOREEZ store in "Salaris" shopping mall
12 STOREEZ store in Vladivostok
HENDERSON salon in Vnukovo Outlet Village
Retail equipment for eyeglasses frames of luxury brands in "Smolensky passage" shopping mall
GUCCI eyeglasses frames brand area in "Blind Chicken" store in "Afimall" shopping mall
Set of POS-materials in CHARUEL stores
STOCKMANN department store in "VEGAS Crocus City" shopping center
STOCKMANN department store in "Capitol" shopping center
STOCKMANN department store in "Columbus" shopping center
WATCHSPORT store in "Gallery" shopping mall (St. Petersburg)
Showcase in POISON DROP store in "Metropolis" shopping mall
Gem Kingdom showcase in POISON DROP store in Au Pont Rouge department store
LINDT end stand
M&M's brand space near cinema in "VEGAS Kuntsevo" shopping mall
GLENMORANGIE floorstands
ARARAT mobile bar
REMY MARTIN New Year promo Pop Up in METRO hypermarkets
DALMORE mobile bar
FERRERO stand
SVYATOY ISTOCHNIK foorstand and AGUSHA interactive stand
JOHNNIE WALKER brand space in Duty Free Sheremetyevo
MAX FUN interactive floorstand with motion sensor and flying popcorn
DISNEY shop-in-shop in Hamleys store
BARBIE FAIRY shop-in-shop in Hamleys store
BARBIE shop-in-shop in Hamleys store
BOOMCO stand in Hamleys store
FISHER PRICE shop-in-shop in Hamleys store
BAGHERA flooratand
Our awards for the custom-made retail equipment
We are the most award-winning Russian company in the POS and individual retail furniture industry, and have collected a lot of awards from international POPAI/SHOP! contests in Russia, France, and the United States.
Philips brand space
Gold winner in the "Shop-in-shop" nomination at POPAI AWARDS PARIS 2013
CAROLINA HERRERA Good Girl shelf display
DESIGN OF THE YEAR at POPAI RUSSIA AWARDS 2017
12 STOREEZ store in Vladivostok
Gold winner among design concepts for premium stores at CPM Shop and Retail Solutions Awards 2024
JOHNNIE WALKER BARREL floorstand with built-in steam generator
GRAND PRIX at POPAI RUSSIA AWARDS 2015
Martell interactive promo Pop Up for New Year sales
From L'Oreal after the Redken beauty salon was installed in Chelyabinsk
Thank you for completing the beauty salon project in Chelyabinsk! I'd like to express my deepest gratitude to everyone who worked on this project!
You were a huge help to us by quickly getting involved. We completed this large project in just two months! All questions and comments were resolved promptly. It was convenient that we were able to see all the furniture assembled at your facility beforehand. Your designers offered creative furniture designs that both we and our client, the beauty salon, appreciated. We were impressed by the high quality of the furniture and decor. Chelyabinsk now has a top-notch beauty salon that fully represents our brand.
From a designer-architect of CHANEL after installation works in Duty Free Sheremetyevo C
"Dear colleagues!
I am grateful for the high-quality project, meeting deadline, and the prompt implementation of all changes after the test assembly.
We are looking forward to hearing from our local colleagues and to welcoming our colleagues from Paris to showcase our joint efforts".
From a retail manager of Estee Lauder after installation works for Kilian boutique in Moscow
"I'd like to congratulate the entire team on the opening of the first Kilian store in Russia. It's been a challenging journey, with many obstacles and difficulties, including the COVID-19 pandemic that disrupted our plans. Thanks to the efforts of each and every one of us, we've built this fantastically beautiful store, which opened its doors to its first customers on Saturday, September 19th.
Let me thank each of you for your coordinated and efficient work, for your understanding and attention to our requests, for your persistance and creative approach".
From an instore-manager of PUIG after assembly NINA RICCI podium in TSUM
"Dear colleagues! Let me wholeheartedly thank everyone involved in our NINA RICCI TSUM POP-UP project!
I'm confident that no other company in the world could have carried out this project better than you! Your professional approach to the objectives is priceless. We have ultimately got a true work of art".
From a director of WATCHSPORT store after the store in St. Petersburg opened
"It was a pleasure working with you at every stage of the project, and we would like to thank all the employees involved. At every stage, the work was carried out as quickly as possible and with utmost sensitivity to our requests. The work was completed efficiently and on time, allowing us to reopen the store on schedule after the renovation.
We really appreciate the professional approach of the entire staff and wish VIRTU success and prosperity, and we look forward to a mutually beneficial collaboration with you in the future".
From a marketing manager of Group SEB about category management decorations in "Eldorado" stores
"Dear colleagues. I'd like to congratulate us all on the successful completion of our 15 Personal Care sections and express my gratitude to your entire team!
It was a pleasure working with you. We've come a long and difficult way together".
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