The flagship Lacite beauty store in Dushanbe, Tajikistan.
We elaborated an architectural and design project, within which we proposed an original, modern store on 220 square meters, meeting global beauty retail standards and containing features of Eastern culture.
The checkout area (with its corrugated façade, peculiar mixture of different textures, and a spot for selfies) and the selective fragrances area were intended the most exclusive ones.
The retail space's distinction is enhanced by two types of decorative patterns above the backwall racks: square, checkerboard-patterned cells with LED backlighting and mirrored panels arranged at an angle to each other (accordion-style) with an interesting optical effect.
The store has become the leader of perfume and cosmetics retail in Tajikistan.