VIRTU for Benefit: new noticeable project.

In June this year VIRTU completed the installation of brand-zone Benefit in ILE DE BEAUTE store on Maroseyka.

We are pleased that our collection of completed projects for well-known cosmetic brands has been refilled. However, this is not the first our project for Benefit, which is distinguished by its unique style and unusual colors.

The elements of the brand-zone are wall-area designed in the style of the brand, gondola, the demonstration table and lined column, next to which there are wall units with beauty products and Brow bar.

Benefit was founded by twin sisters Jean and Jane Ford in 1976, and now the brand is represented in 43 countries around the world. In Russia the brand appeared in 2009 and immediately found its fans thanks to high-quality cosmetics, which in addition to instant effect is characterized by a fair sense of humor, original packaging and entertaining titles, such as mascara "They're Real" and cream powder "Some kind-a Gorgeous".