POPAI OMA AWARDS 2014 – The worldwide contest in Las Vegas. Part 1.

«Global Shop» exhibition took place in Las Vegas from 18 to 20 of March.  Traditionally Outstanding Merchandising Achievement (OMA) Awards holds as a part of this exhibition. This contest of POSM manufacturers is organized by POPAI.

It’s the tradition to know the latest industry news. That’s why VIRTU employees attended this event headed by CEO Viacheslav Itkin. 

The main difference between American and other similar contests is a large number of interesting creative displays while in Europe industry experts pay much attention to quality and premium of POS displays appearance.

The total number of submitted displays was more than 460. And we want to show you some of them.