Podium for Carolina Herrera in TSUM.
Every woman dreams about own unique fragrance to emphasize her personality. It would be difficult to choose a suitable perfume if each brand do not have specially designed area to highlight benefits of its own.
Located in TSUM the podium for the American perfume Carolina Herrera is a successful case of it. Our company has implemented this project including technical drawings, production of all the podium elements and installation.
The column is one of the main elements of the podium. It is decorated by lightboxes and monitors for videos. Classic colors are perfectly combined with the glossy surface of branded furniture and metal elements for gold.
To distinguish a brand at its best is the main objective for VIRTU. So we pay special attention to features of each implemented project and quality of brand furniture. The podium looks great and the photos below confirm it.