VIRTU AT POPAI RUSSIA AWARDS 2020: POSM OF THE YEAR AND OTHER PRIZES.
The results of POPAI RUSSIA AWARDS 2020 were summed up on September, 24 at the award ceremony. Once again our company has collected many awards and both VIRTU Exclusive and VIRTU Display contributed to the success.
One of our displays has been declared as the POS of the Year. Additionally we have got five gold, seven silver and three bronze awards.
Jimmy Choo Seduction Collection gondola is the best in Cosmetics and Perfumes/Temporary & Permanent and has been recognized as the best POSM by the members of POPAI RUSSIA.
We’ve won all the awards in Cosmetics and Perfumes/Mini-displays. The main one has gone to Louboutin bar while the other two awards have been received for Azzaro Wanted Girl holder and the set of CHANEL perfume bars.
Two Rowenta floor stands looked decent in Household Appliances and Electronics nomination and have won gold and silver awards: Skin Care display and end cap Ultimate Experience stand.
Excellence and Teddy displays have been the best in Prepacks nomination (gold and silver trophies).
Two other corrugated POS caught the attention of experts and prizes: interactive ZEWA display won a silver Indian in Concept nomination and bright and noticeable Celebration pallet display received a Diploma for the third place among Sweets and Chocolate displays.
Three our projects have received awards in Shop-In-Shop/Cosmetics and Perfumery. CHANEL corner in TSUM has been recognized the best while CHANEL Shop-in-shop in Duty Free Sheremetyevo and Christian Louboutin corner in TSUM are the second ones.
The second and third places in Shop Design/Shop Space Decoration were occupied by CHANEL boutique in Atrium mall and SEPHORA store in Avenue shopping center.
We really appreciate our clients for the opportunity to carry out unique projects, which are afterwards highly ranked at POPAI RUSSIA AWARDS contest.