VIRTU is participating in the project for launching SEPHORA stores in Russia.

It was one of the most important events of 2018 for VIRTU to produce store furniture and some interior decorations for SEPHORA stores in Russia.

SEPHORA perfume and cosmetics store chain has been creating new trends thanks to a special approach to the beauty industry to turn shopping into a pleasure. SEPHORA is more than a place to buy, it’s a source of inspiration. That is why new SEPHORA stores always attract attention in different parts of the world.

The launches of the first SEPHORA stores in Moscow and St. Petersburg took place at the time when the perfumery and cosmetic retail in Russia had already been formed to a certain extent. That is why it had been extremely important to find a reliable supplier with an excellent background for launching new stores. Eventually, our company was chosen, and we successfully cope with the task.

VIRTU had already implemented projects related to launching boutiques, and SEPHORA stores with high demands on the quality and timing of projects have made it possible to take a serious step in the development our activities related to launches of new stores. The new project turned out to be very sophisticated in terms of technologies, materials and lighting elements.  

SEPHORA stores present most of the luxury brands that are our clients. We hope our cooperation with SEPHORA is going to allow us to develop our business relations with world-famous brands.